A Roku-Netflix potential partnership makes the most sense in 2022

Analysts suggest that a Roku-Netflix partnership would likely be a lot more compelling right now than in 2009 (when it split up) because of the vastly different streaming environment that 2022 poses. They add that the only downfall would be for Roku, which could potentially lose its other partnerships.

Last week, rumors floated about the potential partnership between Roku and Netflix. These rumors were largely in response to Roku’s plummeting stock price as demand falls for streaming devices.

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